Abstract
Background. Physical inactivity is a primary concern for public health, especially among adults between the ages of 18 and 64. This mixed-methods study was conducted to find and prioritize potential solutions to adults' perceived barriers to physical activity in Tabriz, Iran.
Methods. The study was conducted in two phases: a qualitative study to identify potential solutions and an Analytic Hierarchy Process (AHP) approach to prioritize them. Key informants were selected from three groups: experts, executive agents in organizations, and senior managers and policymakers.
Results. The results of the present study showed that the development of strategies for promoting physical activity and preventing inactivity had the highest priority among potential solutions, while allocating a specific budget and providing stable funding for the development of physical activity in organizations had the lowest priority. Additionally, the study found that the criteria of effectiveness, political feasibility, economic efficiency, budget, and technical feasibility were the most preferred policy options.
Conclusion. The findings suggest that promoting physical activity among Iranian adults requires a multi-level approach involving policymakers, community officials, and family members.
Practical Implications. By overcoming the obstacles and encouraging Iranian adults to prioritize exercise and sufficient physical activity, we can help them enhance their overall health and improve their quality of life. It is crucial to create an inclusive and supportive environment that enables adults to lead physically active lives and addresses their unique needs.